Good Business
Hosted by Illana Burk who has 20 years experience guiding hundreds of entrepreneurial clients in creating profitable, ethically-driven, sustainable businesses based on their life’s work. Good Business is here to teach you how to do great work, make great money, and make a positive impact without feeling like you need a shower afterwards.
Podcasting since 2019 • 75 episodes
Good Business
Latest Episodes
What's your bread and butter? | GB74
In this episode of the Good Business Podcast, host Illana Burk delves into the concept of 'bread and butter' offers—the reliable and consistent products or services that sustain your business. She shares her personal journey from web design to ...
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Season 1
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Episode 74
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9:56
Time to pivot? Oof. I know. | GB73
In this episode, host Illana Burk discusses implementing strategic pivots within your business. Catering to solopreneurs and small business owners, Illana explores how to recognize the need for significant changes, crystallize your unique value...
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Season 1
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Episode 73
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27:38
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How to decide where to put your energy | GB72
In this episode, we’re talking about decision-making. Specifically, how do you decide where to put your energy around self-promotion when resources feel limited and it feels like you need to be everywhere all at once?
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Season 1
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Episode 72
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14:16
The credibility conundrum | GB71
Welcome back to the Good Business Podcast! In this episode, host Illana Burk delves into the concept of credibility—what it is, why it's essential, and how to establish and maintain it, especially in an era rife with misinformation, deepfakes, ...
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Season 1
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Episode 71
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11:12
The case for enough | GB70
In this episode, Illana Burk challenges the relentless chase for 'more' typically associated with business success. She discusses the pervasive culture of endless growth driven by capitalism and its impact on small business owners and entrepren...
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Season 1
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Episode 70
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14:52
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